Just a Corpse’s latest edition is a whimsical exploration of felines. These are no ordinary tomcats: avatar-like characters and their paw prints appear in a series of computed graphics on leotards and dance-wear pieces. Seen through the prism of endless algorithms and cat memes, AI-generated imagery adds a resolutely contemporary (c)attitude to the collection, highlighting the strong link between ballet and cats. It is no coincidence that one of the first ballet steps a dancer will learn is a pas de chat.
It was Louis Wain, a Victorian English artist, who first reinvented the way we look at them with his humanised vision, paving the way for kittens to become a reference point in pop culture of the 20th century; packaging for paper towels, fabric softener bottles, chocolate boxes…
It’s time for a pack of unruly pets to reposition their status.
There has never been a better moment to stage the brand’s first digital catwalk. Just a Corpse’s latest drop and its herd took over the construction site of a cult-like former Rog factory in Ljubljana, Slovenia before it opens its door in the autumn.